Achieving the best price.
Maximising the sale price of your property.
The method you choose to sell your property (eg auction, private sale, etc) can have a bearing on both the price achieved, the time taken to sell, and the entire selling process.Your SCOOP Sales Executive will provide expert advice on the best method of sale for your property to suit your circumstances.
Method of sale
Before you decide, it’s worth weighing up the options, which include:
Private Sale
Still the most popular method of sale. The advantage of private sale is that there are fewer surprises and less tension. The disadvantage is that because you have a set price for your property, there is little chance of exceeding that price. If the price is set too high, the selling period might be greatly extended, adversely affecting the final selling price.
Expressions of Interest (not declaring a price)
A combination of both private sale and auction. This method encourages competition, and a direct indication of what the market is prepared to pay.
Sale by tender (with closing date for offers)
Commonly used for very large properties, especially those that might be suitable for major development or a multiplicity of uses.
Public Auction
A popular selling method which can reduce the selling period with set marketing in place, and provides a good indication at Auction of where a property is positioned in the market place.
When deciding on a method of sale that’s right for you, it is worth considering:
Your own personal feelings and circumstances.
For example, some people enjoy the excitement of an auction, but if you prefer more privacy and a less public sale, a private sale might be more suitable.
The type of property.
Particular properties are often more suited to one method or another. For example, if we know there is unprecedented demand for a property in a tightly held area, we will usually recommend an auction, because it will make the most of the fierce competition – pushing up the sale price.
Legal issues.
For example, an executor of an estate might prefer the “transparency” of a public auction to private negotiations that take place “behind closed doors”.
1. State of the market and the time of year.
The general economy, market buoyancy and time of year can have a bearing on which method of sale will be more effective.
2. Terms of Sale
Ideally to suit your personal requirements. We recommend some flexibility so as not to unnecessarily deter a buyer.
3. Buyer inspections
Purchasing a home is both an emotional and intellectual process, and potential buyers will certainly need to view your property prior to purchase.
You will attract more potential buyers by making your home easily accessible through a well planned and heavily promoted open-for-inspection programme developed by your SCOOP Sales Executive in consultation with you.
Inspections “by appointment only” are sometimes recommended.
4. Property presentation
The better your property is presented to buyers, the better price it will attract.
Good preparation and presentation will work together with your tailored SCOOP marketing strategy to ensure that when you attract the “best buyers” to your property, you will keep them and get the best possible price.
First impressions last, so outside you should check that the garden is tidy, the fence and exterior of the home are in good order and freshly painted, and all the windows are clean.
Potential buyers will be asking “can I imagine living here?” So inside, aim for a sense of light, space and warmth. This might mean storing some of your furniture. An uncluttered look is certainly more appealing because it emphasises space.
Inexpensive ideas such as throw rugs or loose covers can help dress up tired furniture, or you might consider hiring furniture for the period your home will be open.
Finish any projects that are not completed, but think twice before starting an expensive new project. It is best to make the most of what you have because you never know whether major alterations will be to your buyers’ tastes.